Life insurance
Why?
Developed to help protect families or partners from the financial impact of when someone passes away. If you have a family or partner that you provide financial support to, life insurance can be used to guarantee they will be financially safe in the event of your death.
It is not uncommon to hear of a family that's suffered a tragic loss, almost immediately, has set up a "go fund me" page to help with the financial impact. The loss of a partner can have an instant and substantial effect on the money side of things. Many families and couples require two incomes to maintain their basic standard of living, life insurance protects that standard.